Montessori Children's House (MCH) in Auchenflower, Brisbane, is dedicated to providing young learners with a transformative education based on Montessori principles. The CAKE team collaborated with MCH to breathe new life into their brand, with a core focus on authentically representing Montessori values. A logo was designed, embodying exploration, growth, nature-based play and child-centric learning, incorporating elements like the bee, kookaburra, frangipani, and gumnut. The CAKE team also paid homage to the MCH building's history with a nostalgic sketch inspired by Quentin Blake's beloved illustrations. The result is a revitalised brand that transcends time and genuinely represents MCH's values.
This revitalised brand is a symbol not only of Montessori education but also of the unique identity of the kindergarten and its community. It's a brand that will remain relevant over time, ensuring that Montessori Children's House can inspire young learners for generations to come.
BRAND elevation
signage design
logo design
email signature design
graphic designer
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"Being part of this project with CAKE was a dream come true for me.
The alignment with my own creative ethos added immense enthusiasm and purpose. Montessori Children's House’s dedication to a joyful outcome that perfectly mirrored the business's essence truly stood out."
Maddy Robinson